Monday, November 10, 2014

Germany printing enterprise development trend

In 2013, the printing and paper-making industry downturn, sales fell 8% year on year, total orders fell by 10%.German machinery equipment manufacturing industry federation Printing and paper-making technology association director MarkusHeering lies in Frankfurt at the association annual press conference said: "we do not have conservative growth expectations The implementation."
Of the brics countries exports
German printing and paper-making industry downturn because of a fall in demand for the brics countries, for China's exports fell by 12.5%.Main overseas market share drop, influence on papermaking and paper processing manufacturers greater than the printing maker, it fell by 17.6%, 16.6% and 8.7%, respectively.For an unexpected decline in India's exports, India also dropped out of the all the top ten export market.In Brazil and Russia's business performance is not satisfactory.
Ongoing market integration and structure adjustment Due to weak demand, the average capacity utilization rate is only 75% in 2013.Market integration, can be seen everywhere because of market conditions for the production capacity and number of employees Adjust volume.Consumer industries are undergoing structural adjustment.Small-scale non-professional printing a large number of failures.Does this mean for printing and paper manufacturers:
The potential investors of the new technology gone, second-hand equipment into the market.At the same time, customer demand for printing product is changing, individualization and personalization
And the trend of the finishing a thorough technical change is pressing for the industry., so to speak, packaging and printing products and processes in a dramatic change.
A comprehensive strategic dialogue "Print2030 manufacturers
German machinery equipment manufacturing industry federation use of a few months time, in the industry to carry out the close strategic dialogue.President of the association of KaiBuntemeyer said Way: "in Print2030 theme, we organized a series of strategic seminar, clear tasks and plan the future of the global printing industry.Printing products Will be more personalized, functional, complicate and humanization.Printing products not only limited to convey information, also need to provide more additional value.At the same time, the production of printing.
Product should have low price in the near future."Buntemeyer challenge to give a general description for printing industry. Seminar in technology and improved all involved Urgent action consciousness organization level, at the same time, determine the strategic action, and planning the development route to 2030.

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