Traditional printing is from sorrow to the end of the beginning of this year, after all?Relevant services may bring traditional printing different train of thought.
The upcoming 2015, printing industry still present anxious situation, some traditional strength, wide business printing enterprise began to enter the digital printing, about 70% of the digital printing technology is applied to the business fast printing, mainly building graphic;Still didn't get to the core of the product and business model.Then, in the digital printing industry development trend in 2015 do what?
Amalgamation of the traditional printing and digital printing, with each big media and industry "bosses" predictions.Some traditional printing enterprise, see the digital printing on the convenience and value-added of the digital printing machine, but the current application is limited to proofing.So, the traditional printing enterprise should be how to use digital printing equipment?When ordinary printing machine first, and take advantage of capital advantage, business directly with the equipment to discuss new cooperation pattern, do not collect fees by zhang, also won't feel the cost is high, but also greatly expand the scope of business to undertake, the customer experience.
Quick printing shop will meet many of the traditional printing list for printing, but is the printing plant as a factory.Because of multiple reasons, printing and transferring them to the suburbs, if stores take advantage of orders, set up their own printing center, is also a development path.
Printing is the essence of the spread of information, but in the past for a long time, the printing industry is defined as the processing and manufacturing, printing industry to service transformation is one of the trend of printing, this shows that the printing services is not now, not to mention the information industry, IT industry, high-tech industry.
Not only is need digital printing, but management, technology, process and standards.Digital printing enterprise cannot do only processors, and information processors to do.
Due to the limitation of cost, again by price competition has been impossible, printing companies only through to provide more value-added services to win customers.Stand in the position to help clients understand the market.Through powerful prepress technology strength, help customers to select the most optimal product design scheme, help customers improve product quality, save cost, and realize benefit maximization.In the long run, it will naturally become your regular clients.Traditional printing enterprise is a production, design, or no to meet the requirements of customers and the existence of prepress design department.Now, the request has been on the front of all the printing factory, customers need to printing enterprise to help them complete planning, and a number of alternative.
Printing enterprise can further extending the industrial chain, and post-press processing enterprises established stable cooperative relationship, customers don't need to print the subsequent processing.Printing companies can through their own industry resources, from the pre-press design of the product to the formation of the final product to provide "one-stop" work style service and the whole process solutions.Printing enterprise is not only to new period dutifully completed product processing, but also as a service industry, let the customer feel the biggest convenience.Such as increasing product protection, storage, transportation, customer property management, etc.In the short term, these may increase the enterprise's product, but in the long run, if this kind of advanced concepts into enterprise culture, so it formed by the brand value is immeasurable.
No comments:
Post a Comment